Tim Hortons is brewing even more coffee for the ultimate cup-of-joe lover! The java giant is renaming its hot beverage sizes to make way for the introduction of a brand new cup size – the 24 oz./ 710-ml “extra large”. Rolling out across Canada next Monday, January 23, the new extra large cup is smaller than the Starbucks Trenta, but larger than the biggest Starbucks hot drink cup, the 20 oz. Venti. To accommodate Tim Hortons’ biggest cup yet, the names of the other hot cup sizes have shifted: the original small is now extra small, the medium is now small and so forth. Not to worry, only the names have changed, not their prices.
“We tested the names of the new hot cup sizes with our guests and the response has been overwhelmingly positive. Our guests also told us that they love our small eight-ounce cup, so we will continue to offer that size,” said Dave McKay, Director of Brand Marketing for Beverages, Tim Hortons. “By shifting the sizes, we’re able to provide coffee lovers with a full range of five size options: from extra small, all the way up to the new extra large.”
via Tim Hortons
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